Ford Purefactor Deep Element Shampoo - Silky Velvet / Moist Aqua

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Ford Purefactor Deep Element Shampoo - Silky Velvet / Moist Aqua Product Description Purefactor Deep Element Series Hair care to recreate salon fresh styles right at home! This shampoo and treatment deeply (=Deep) penetrates the elements that make hair beautiful and attractive (=Element) without being affected by the condition of the hair, and leads to hair that is easy to style. The foundation of a beautiful style is healthy hair. However, hair is not always in its best condition due to coloring trends, various hairstyles, and changes in hair texture with age. The "Deep Element" series is a base hair care product that cares for hair and supports styling. SV (Silky Velvet) Leaves hair soft and light but not dry. Gives elasticity and lightness to hair, leaving it with a silky, light texture and a long lasting feel that runs easily through the fingers. Gives a light, bouncy texture to hair that keeps it feeling soft and pleasantly flexible. Recommended for those who: ・Have soft hair that tends to be sticky after styling ・Want to make their fine hair look more voluminous ・Are concerned about dry hair ・Are worried about hair losing its luster ・Want to have manageability at the ends but do not want to use heavy treatment products MA (Moist Aqua) Leaves hair moist and non greasy. Softens and smoothes hair, leaving it moist and moisturized without feeling heavy or greasy. Makes hair soft and smooth with a supple texture and rich moisture. Recommended for those who: ・Have thick hair and want it to stay in place ・Have hair that is rough to the touch ・Highly damaged hair ・Have dry hair ・Want to have more calmness and smoothness to their hair